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Increased sales of ice cream & Decline in Shampoos and Deodorants

Corona virus: Lockdown increases sales of ice cream, sales of shampoos and deodorants decline



Unilever, the world's largest maker of consumer products, says the corona virus has led people to use more ice cream during the lock-down, while looking for ways to keep themselves clean. Have been doing style.



In the three months before June, sales of ice cream rose 26 percent, while sales of shampoos and deodorants declined, the agency said. According to their review, sales of household items, ice cream and tea have increased significantly during the lock-down.

But sales of personal items that improve us as we interact in our social life to get to work and through which we clean and maintain ourselves have declined.




However, the survey found that sales of certain household cleaning products, such as sanitizers, have increased significantly as people try to avoid Covid-19.

Magnum and Ben & Jerry's ice cream makers have benefited the most from this situation as consumers enjoy eating ice cream at home.

A company that makes Dow Soap and Linux Deodorant issued a warning in April this year about the declining trend in personal care.

The company said at the time that the more people were working from home, the less they were washing their hair, delaying shaving and postponing the use of deodorant.



According to the same company, sales of personal care items have continued to decline since April, four months later.

However, according to the report of the same company, the sales of household cleaning products such as cleaning chemicals CIF or domestic have increased. This is because an awareness campaign was launched to keep consumer-specific surfaces clean about these items to prevent the spread of the corona virus.

Stable and flexible business

Unilever, which owns brands such as Marmite and PG Tips, has reported a 4% increase in pre-tax profits, with sales of 4.5 billion euros.

One reason for this was the tendency to store toilet rolls and other similar items in homes during the corona virus. The company reports that home storage has had a positive effect since March in parts of North America and Europe.

"Consumption habits began to return to normal in the second quarter, which led to an increase in the use of household cleaning products and food items," he said.

Bose Allen Joop said the results show "how stable and flexible the business is" despite the closure of the hotel industry, restaurants and teahouses.

But buying food at people's homes has seen the company increase its retail sales by more than 10 percent, including a huge increase in sales of Connor soup and Hellman sauce.



Unilever has also announced changes to its tea business, including home-made tea Lipton and Brock Bond. But it has announced that it will maintain its business in India and Indonesia, as well as a joint venture of instant tea.

According to the company, there is a strong future for Unilever's tea brands and the areas in which it is grown. The process of separating the two will begin soon and is expected to be completed by the end of 2021.

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